Saffron: The Golden Spice of Spiritual Traditions
Learn about Saffron's sacred role in religious ceremonies, weddings, and festivals worldwide, and how this revered spice continues to enrich both cultural practices and modern culinary experiences.
A Culinary Revolution Begins
In the heart of Australia, a culinary revolution began with a husband
and wife team, Alex and Matty Zar. Both born in Iran, they were
immersed in the rich traditions of saffron, the world’s most
exquisite spice, from an early age. However, their journey took them
across borders; Alex traveled to the U.S. at 16 to pursue his passion
for cooking, eventually becoming a renowned chef. Meanwhile, Matty,
armed with her food science degree, ventured to Europe to study
medicine. Fate brought them together in Australia in 2007, but it was
a disheartening experience with counterfeit saffron that ignited
their mission. Discovering the extent of deception in the saffron
market solidified their purpose: to provide high-quality saffron and
educate consumers about its uses and benefits.
A Chef and a Scientist United by a Mission
In 2015, Alex and Matty returned to the Middle East, meeting with local saffron
farmers to forge genuine connections with the very heart of saffron
production. This culminated in the birth of saffronice in 2016, a
brand imbued with authenticity and passion. They dedicated themselves
to stopping the fake saffron trade, returning to their roots and
providing a product that upholds the values of purity, integrity, and
wellness. With a commitment to sourcing saffron from trusted family
farms and ensuring each batch undergoes rigorous lab testing,
saffronice emerged as a beacon of quality.
A Commitment to Customer Satisfaction
Since their inception, over 6000 customers have experienced the
transformative power of saffronice, enhancing their culinary
creations and well-being with the pure, organic saffron products the
brand offers. From Natural Saffron Threads to saffron-infused honey to supplements and soaps,
saffronice is proud to have crafted over 80 innovative products—all
grounded in a desire to empower customers with the best saffron
experience.
A Commitment to Customer Satisfaction
With a promise of a 30-day money-back guarantee, saffronice stands
apart, ensuring that customers never have to settle for low-quality
saffron again. Join Alex and Matty on their mission to elevate your
culinary and wellness journey. Choose saffronice—because you
deserve only the best.
